Leads and lead follow-up in Frontmat, in about a minute

This is how Frontmat follows up with everyone who asks about a studio, until they book. It was filmed on Willow & Oak Pilates. We keep that demo studio seeded so prospects can see real data. 1 minute 7 seconds, 6 scenes.

Transcript

• 0:00 Studio software that follows up for you.
• 0:03 This is Frontmat, booking software for boutique fitness studios. Everyone who asks about your studio lands in one place.
• 0:12 Leads. Website sign-ups, guests, referrals, your pre-opening list. Where each one came from, and how far they got.
• 0:22 Frontmat follows up for you. Three short emails over ten days, in your words, from your studio.
• 0:30 The moment someone books, they're a member, and the emails stop.
• 0:36 Every person has one timeline. Felix used to come about four times a week. Now it's once.
• 0:45 Frontmat tells you before he's gone, with a note ready to send.
• 0:51 And Reports follows them all the way, from first hello to still coming three months later.
• 0:58 All of it is in the ninety-nine dollars. Start free, no sales call.

What you saw, in order

1. Leads: Website sign-ups, guests, referrals and the pre-opening list in one list, each with where they came from and how far they got.
2. Three emails, your words: The follow-up Frontmat sends over ten days, written in the studio's words and sent from the studio.
3. The moment they book: A lead who books becomes a member, and the emails stop on their own.
4. One timeline per person: Felix's classes week by week, from about four a week down to one.
5. Before he's gone: Frontmat names the regular who is slipping, with a note ready to send.
6. From lead to member: Reports follows everyone from first hello to still coming three months later.

More about leads: Leads and lead follow-up for studios, included. The whole product in one video: Frontmat in under two minutes.